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Please take me to 20.06.2004, at work in the department of analysis and planning of Manpower Development Department of Manpower Ministry of Labor and Social Development of the Russian Federation for the post of adviser.
On the operating rules of the internal organization of labor regulations, regulations familiar.
19.06.2004 City __________________________ IO Name
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Andrea Dauson-Shepherd (Andrea Dawson-Shepherd), Director of Corporate Communications famous company Cadbury Schweppes, in his article explains why the public is almost the most important component for a motivated and interested staff.
Basically, the internal communication helps to ensure awareness of how getting on in the company. Possession of this information helps employees feel their relationship with the organization for which they work.
Each employee in the course of the day faced with situations where a decision must be taken for a case to take, to set priorities, in other words. The purpose of internal communications specialist is to help every employee have the information suggests that at the moment for a project or company as a whole, more important, that is information needed to prioritize correctly.
In my opinion, a specialist in internal communications can help people feel themselves satisfied. This is possible through the recognition of the achievements of workers, their contribution to the common cause and demonstrate the common achievements. It is also a way to «raise the spirit» in running the team, because people work better when know why they are performing a task. And even if they do not agree to something with the leadership, they at least know and understand that these steps are paying them money.
«Involvement» - this is a new industry term internal communications within the company. The result of a well-functioning internal communications becomes a high involvement of employees in work that is a high degree of motivation.
Internal communication form several important stages of information perception: hearing, understanding, a sense of involvement, belief in themselves and, finally, efficiency, which should be out of the penultimate stage.
In order for you (a specialist in internal communications, or officer who carries out these functions) message gave a sense of involvement of staff, you must clearly and simply to express their thoughts. To achieve the necessary level of clarity of expression, you must be excellent to submit what is happening in the company. In addition, the most important skill required of a specialist in internal communications - despite the congestion information, he should know that he was going to tell people. By itself, information is rarely encouraged by the people, especially the surplus of information. They were encouraged by the sense. Give your communication flows well thought out sense - the most difficult task specialist in internal communication, but its decision will collect a rich harvest.
An excerpt of the interview, Ms. Dawson-Shepherd, published in the Shoulders of Giants.
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